Radio Trailer Statistics

I know the effect that film posters and TV advertisements have in terms of publicising films to the world and so i wanted to see whether radio trailers are just as successful. In order to do this, I conducted research to see how many listeners tune in and hear each film radio trailer. The results were staggering and I was shocked to see that BBC radio 2 had around 15.5 million listeners per week. Radio 1 and 2 also have an incredible amount of listeners with around 10 million each per week. These statistics show just how effective radio trailers are and will be for our film in terms of advertising.